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The Sampler

Notes & recaps from the studio.

Process, post-mortems, and launch recaps from Catsoup Media — short, useful writing while we ship work for small brands.

June 16, 2026
Process

Postcards from a Satori OG factory

How we built a per-route OG card system for catsoupmedia.com — Satori + resvg, hash-deterministic mood cats, two CTA pools per locale, and the JS signed-int bug we hit along the way.

The Geek Cat
June 09, 2026
Studio

Per bowl, not per hour

Why we price fixed-scope projects instead of hourly retainers — what it changes for both sides, which clients it filters out, and what we do when scope creeps anyway.

The Money Cat
May 30, 2026
Process

Kitchen overhaul: Building the new site

A walk through the look, mascot, motion, and decisions behind the relaunched catsoupmedia.com — what we kept, added, and left off the menu.

The Designer Cat